Sem: Dec-2024 Maximum Marks: 50 Examination: End Exam WE Batch 1 Sem III Date: 8/12/2024 Duration: 2.5hrs
Programme code: 18 Programme: MBA for Working Executive	Class: FY	Semester: III Batch- 2023-24
College: K. J. Somaiya Institute of Management	Name of the department/Section/Center: HR
Course Code: 117P01 S425	Name of the Course: Organization Theories Sturcture and Design
Instructions: Question 1 is compulsory Attempt any 3 from questions 2-5

Question No.1	Case Sharper Image Corp. was started in 1977 by Richard Thalheimer to sell a light weight watch for the joggers. The store quickly became popular as a supplier of the state-of-the-art innovative quirky products that claimed to offer customers higher quality or better experience. The specialty retailer grew to 183 stores and in 2004 its sales had soared to over $776 million as customers proved willing to pay high prices for its innovative offerings. Things changed in 2005 as other companies such as Apple, Dell and other specialty retailers began to offer state of the art products and Internet stores such as Amazon.com began to offer these products at much lower prices than Sharper Image’s. Its sales plummeted from $ 776 million to $ 400 million by 2007, a 26% drop and profits turned into losses. Managers realized problems were mounting in 2006 and a new CEO Steven Lightman, a direct marketing veteran, was brought in to restructure the company and revamp its product line. By early 2008, it was clear his turnaround was going too slowly and the company was in crisis. Lightman as CEO was replaced by Ron Conway, the Head of a New York turnaround management company. A person experienced in salvaging a company’s resources and repairing broken business. Conway had over 25 years’ experience at turnaround management and he brought with him a team of experts from his company to attempt to revitalize Sharper Image’s product line and once again make it trendy. As of 2008 the company’s stock prices had dropped by 85% so Conway and his team need to work fast to develop new strategies and structure. Using an appropriate theoretical model, explain the growth and decline of Sharper Image Corp. How could the organization have saved itself from decline?	Max. Marks 20
2	Mohan has recently bagged the coveted Venture Capitalist funding to the tune of 1crore for his new business of packaging Sardines (a fish variety) for the international market. He needs to quickly set up an organization structure and start exporting Sardines in next 6-8 months. He is confused whether organization structure affects the organization size or the vice versa. What suggestions will you give to him and why?	10
3.	Explain task interdependence theory with appropriate examples.	10
4.	Nilgiriside Department store has a number of drivers who operate its fleet of delivery trucks. At the end of the day the crew are required to complete a delivery report that takes 5-10 min. each. Preparation of this report has been a frequent source of conflict between the management and the crew. The crew often fail to complete the report properly or delay completing it, which causes the supervisor to criticize or threaten them. Use any of the decision making models to arrive at the solution. Please keep in mind you will be evaluated on the steps followed in a decision making model.	10
5	Write short note on any ONE Types of change Chandler’s contribution Mechanistic versus organic structures	10